audience applauding awards



We’re proud that our clients recognize the outstanding service we provide.

The awards earned for our shared efforts demonstrate the bold steps we’re taking to transform the workplace saving system.

Our awards make it clear that, when it comes to providing the tools participants need to help achieve their desired retirement outcomes, we are winning — together.

Image 2021 Award winner. 5 gold, 1 silver

Empower Retirement named No. 1 by financial advisors in five key service categories

Empower was the top choice and Gold Medal winner in five key categories: “Best Reporting,” “Best Client Service,” “Best Price,” “Best Participant Tools” and, for the second consecutive year, “Best Overall Recordkeeper.” Empower also was recognized with a “Silver Medal” for “Best Cybersecurity/Privacy.”2

Empower Retirement earns 89 “Best in Class” awards from customers

Empower Retirement earned the highest number of “Best in Class” ratings from its customers in an annual survey from PLANSPONSOR Magazine.1

Empower Retirement - 89 Best in Class awards from Plan Sponsor magazine

2020 Retirement Leader of the Year

Empower Retirement was named 2020 Retirement Leader of the Year in the annual Mutual Fund Industry Awards organized by Pageant Media.3

Empower Retirement recognized among ‘Best Places to Work for Disability Inclusion’

The Disability Equality Index (DEI) was launched in 2015 and is considered the most comprehensive benchmarking tool for disability inclusion for Fortune 1000 and America’s top 200 revenue grossing law firms.4

Fund Intelligence Mutual Fund industry and ETF Virtual Awards - Retirement leader of the year 2020
Empower Retirement scores 80% on Disability Equality index for 2020

The most favorable and best-rated 401(k) company among advisers2

Notable No. 1 finishes include:5

  • #1 Value for price (9 years in a row)
  • #1 Overall service (4 years in a row)

View the PLANADVISER Survey results

cyan planadvisor logo
President and CEO, Empower Retirement

"Our top rankings are a testament to the valuable features and excellent services we provide plan sponsors."

Edmund F. Murphy III
President and CEO, Empower Retirement

Recognition for creative participant education excellence 6

Empower Retirement Awards received, logos.


MarCom Awards




Communicator Awards


PSCA Signature Awards


Hermes Creative Awards


P&I Eddy Awards


Retirement Plan Monitor gold medal

1 2020 PLANSPONSOR Defined Contribution Survey, as of January 2021.
2 As of September 30, 2021. Financial Advisor IQ Service Awards,
3 2020 Mutual Fund Industry Awards, organized by Pageant Media.
4 2020 Disability Equality Index,
5 PLANADVISER retirement plan adviser survey, October 2020.
6 MarCom awards as of November, 2020. NAGDCA, Retirement Plan Monitor as of December 2020.  PSCA Signature, P&I Eddy, Hermes Creative, Communicator Awards as of 2021.

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Carefully consider the investment option’s objectives, risks, fees and expenses. Contact Empower Retirement for a prospectus, summary prospectus for SEC-registered products or disclosure document for unregistered products, if available, containing this information. Read each carefully before investing.

Securities, when presented, are offered and/or distributed by GWFS Equities, Inc., Member FINRA/SIPC. GWFS is an affiliate of Empower Retirement, LLC; Great-West Funds, Inc.; and registered investment adviser, Advised Assets Group, LLC. This material is for informational purposes only and is not intended to provide investment, legal or tax recommendations or advice.

IMPORTANT: The projections, or other information generated on the website by the investment analysis tool regarding the likelihood of various investment outcomes, are hypothetical in nature, do not reflect actual investment results and are not guarantees of future results. The results may vary with each use and over time.

Investing involves risk, including possible loss of principal.

Insurance products are issued by or offered through Great-West Life & Annuity Insurance Company, Corporate Headquarters: Greenwood Village, CO; or in New York, by Great-West Life & Annuity Insurance Company of New York, Home Office: New York, NY. Guarantees are subject to the terms and conditions of the contract and the claims-paying ability of the insurer.

The managed account service is part of the Empower Retirement Advisory Services suite of services offered by Advised Assets Group, LLC, a registered investment adviser.

The Empower Institute is a research group within Empower Retirement, LLC.

All features may not currently be available and are subject to change without notice. ©2021 Empower Retirement, LLC. All rights reserved.

Unless otherwise noted: Not a Deposit | Not FDIC Insured | Not Bank Guaranteed | Funds May Lose Value | Not Insured by Any Federal Government Agency.